While Claro has developed a large market share in Colombia, data for prepaid customers indicates that Claro has lost market share to competing providers Tigo and Movistar this may be due to Claro's position as the most-expensive per-minute provider in the country's prepaid market. In the mobile operator segment, Claro is third in market share behind Movistar and Entel. Slogans such as "Yo soy Claro, y me gusta." ("I am Claro, and I like it.") have appeared in advertisements. Claro was launched in Chile on August 6, 2006, after its acquisition of Smartcom PCS. Slogans used by the Brazilian branch include "Nós escutamos" ("We listen") and "Escolha" ("Choose").Ĭlaro Chile was originally known as Chilesat PCS, which later renamed to Smartcom PCS. Claro Brazil also runs a pay-tv service, Claro TV. With competitor Vivo, Claro was one of two operators to introduce the iPhone 3G in Brazil, with TIM participating later. As of 2012, the provider has over 260 million active mobile telephony connections and a mobile penetration of over 130%. In Brazil, Claro was launched in 2003 with the merger of América Móvil-owned operators ATL (serving the states of Rio de Janeiro and Espírito Santo), BCP (with service in São Paulo metropolitan area, Pernambuco, Alagoas, Ceará, Paraíba, Piauí and Rio Grande do Norte), Americel (operating in Acre, Tocantins, Rondônia, the Brazilian Federal District, Goiás, Mato Grosso, Mato Grosso do Sul), Tess Celular (other areas of São Paulo state) and Claro Digital (serving Rio Grande do Sul).Ĭlaro later expanded its service to the states of Bahia, Sergipe, Santa Catarina, Paraná and Minas Gerais.
0 kommentar(er)
